Naaz AI Labs Intelligent Systems

Process · 06

Nothing skipped. Nothing improvised.

Most projects fail in the first two weeks, not the last two. This is the sequence that prevents it — and the reason our estimates hold, built on the technology we choose deliberately.

Phases 01–03

Understand

Before anything is drawn, we know what the business needs to be true.

Phases 04–07

Decide

Every screen and state agreed while changes still cost hours, not weeks.

Phases 08–13

Build & hold

Engineering, hardening, release, and the partnership that follows it.

  1. Phase 01

    Discovery

    We start with your business, not your website. What you sell, who decides, and where the current process leaks time or revenue.

  2. Phase 02

    Research

    Your market, your competitors, and how customers in your industry actually behave when they are ready to buy.

  3. Phase 03

    Business Analysis

    The commercial model translated into requirements — what the system must do, and what it must never get wrong.

  4. Phase 04

    Wireframes

    The shape of every screen, agreed before a single line of code exists. Cheap to change here, expensive to change later.

  5. Phase 05

    UX Design

    Flows, states, and edge cases. The unglamorous work that separates software people tolerate from software people trust.

  6. Phase 06

    UI Design

    The visual system: typography, colour, motion, and every component in every state, documented.

  7. Phase 07

    Prototype

    A clickable build you can put in front of real users before we commit engineering time to it.

  8. Phase 08

    Frontend

    Built to the design system, accessible by default, and fast on the devices your customers actually own.

  9. Phase 09

    Backend

    APIs, data models, integrations, and the AI layer — architected to scale past the launch.

  10. Phase 10

    Testing

    Functional, cross-device, performance, and security. We break it deliberately so your customers never do accidentally.

  11. Phase 11

    Deployment

    Zero-downtime release with monitoring, backups, and rollback in place from day one.

  12. Phase 12

    Optimisation

    Real usage data drives the first iteration. Conversion, speed, and drop-off, measured and improved.

  13. Phase 13

    Support

    Ongoing partnership — maintenance, new capability, and a team that already knows your system.

Your side of it

We need about four hours of your time.

Total, across the whole engagement. Two hours in discovery, one at wireframe sign-off, one at pre-launch review. Everything else is our problem, reported to you weekly in writing. Ready to start the clock? Tell us your industry.

Week 0Discovery session
Two hours. Your business, your numbers, your constraints. We do the rest of the analysis without you.
Gate 1Wireframe sign-off
One hour. The last cheap moment to change the shape of the product. We make it count.
Gate 2Pre-launch review
One hour on the real system, with real data, before anyone outside sees it.
OngoingWeekly written update
What shipped, what's next, what's at risk. Read it in two minutes or ignore it — the environment is always live.